Course Registration
Shaping Culture through Better Communication
You’ve heard it before; Culture eats strategy for breakfast. Culture trumps everything. So, what trumps culture? How can you, as a leader, manage this most critical of success factors? The answer is, Communication.
Communication is your best and only tool for shaping a stable, operative culture. Not from the top down, nor through a flattened structure, but by leveraging communication to engage your employee population, because culture is the product of a people. By engaging them with intent, you can transform culture from a hazy, aspirational notion into a tangible strategic asset. Shaping Culture through Better Communication is an in-depth, practical exploration of how leadership can activate strategic change in organizational culture. The course will cover:
- Aligning strategic culture with your strategic plan.
- Setting your cultural roadmap.
- Re-framing culture as a communication, unto itself.
- Understanding communication as a vehicle for change.
- The critical role of your audience – your people.
- Developing a strategic communication plan.
- How to transform a resistive audience into a supportive one.
- The fundamentals of communication; how it works, why we do it, and how to do it better.
- Feedback as a critical success factor.
- 6 simple steps that govern all communication.
- 3 Golden Rules of Communication. Knowing these is the short cut to communication success.
- The 5 Minute Solution. how to manage any communication challenge in under five minutes.
- The universal connection between communication and managing call kinds of change.
- Real-world culture and other communication challenges brought forward by you and your peers.
The course has been designed to accommodate the crowded schedules of organizational leaders. Delivered through a combination of self-paced learning, forum discussions and live interactive sessions, the course allows learners to manage their own time to greatest effect.
The course runs over 16 weeks, with study and assignment load typically running two to three hours per week, including the weekly live sessions.
- Convenient delivery via e -mail and video.
- Easy-to-manage learning assignments.
- Weekly live online classroom sessions with your course facilitator.
- One-on-one coaching sessions every two weeks, scheduled at your convenience.
- A peer discussion forum for sharing ideas and experiences.
- Collaborative, student-driven learning for an immersive and engaging experience.
- Access to the Graduate Forum for ongoing discussion and learning.
- Monthly, half-hour follow-up calls with your coach for a full year, post-course.
Shaping Corporate Culture is a very special learning opportunity. Cohort size is limited to six, so it’s important that we get you into the right group at the right time for maximum ROI and an optimized learning experience. Please complete and submit the contact form and we will get back to you shortly to start the process.
Registration is just $4,997.00, including all materials. All you need is a stable internet connection, a connected device and the desire to create a strategically engineered culture through effective communication.
Reserve your seat now by completing the registration form: